Masculinity has slowly evolved from a position of male privilege. Femininity however has had to evolve from a position of constraint. But in the last 40 years … more
Twitter is the live medium that has quite literally changed the way brands and consumers interact on line.
Recently Twitter launched an advertising option … more
77% of consumers consult online reviews before buying, and 63% are more likely to buy from a website that posts customer feedback. Trust is a powerful thing. … more
Research has shown that 67% of participants have problems delivering email, and with 87% of UK businesses using email for marketing communications this is a key … more
Customers assume they can find your brand on multiple channels, and increasingly they expect to experience a single journey across these channels. With … more
Reviews help to build trust and credibility. An increasing number of businesses are collecting customer reviews and promoting them to boost their brand and give … more